LaTisha Styles

PPP027: I’m LaTisha Styles and I Quit My Job to Follow a Dream

Longtime listeners know the welcoming voice of LaTisha Styles from the start of the podcast. This week, she joined us for a real live interview! LaTisha Styles quit her “career” job and started a great new career online, and she shares how she did it in episode 27.

PPP027-I'm-LaTisha-Styles-and-I-Quit-My-Job-to-Follow-a-Dream

Resources Mentioned:

Full Transcript

Eric Rosenberg: Ladies and gentlemen, boys and girls, children of all ages, welcome back to the Personal Profitability Podcast. I’m so excited to have a guest with us today, a voice that you’ve heard a handful of times if you have been listening since the beginning. She did, actually was the first person who recorded a little into bumper. So when you hear those people say, ‘Hi! I’m this person from this website and you’re listening to the Personal Profitability Podcast.’ This is the first one we ever used and I’m so excited to now have her with us as a guest. Ladies and gentlemen please welcome, LaTisha Styles. Say hello to everyone, LaTisha.

LaTisha Styles: Hi! Thank you so much for having me. I’m so excited to be here.

Eric: I’m so excited to have you. Before we dive in into the meat of the interview, personal finance I always say should be personal. It shouldn’t be all stiff and boring. So I am sitting here with my beer of the day. It’s actually a brand new one, I’ve never tried before. It’s from New Belgium Brewing in my home state of Colorado where I grew up, probably a thousand miles or so from where I live, but New Belgium was always one of my favorites. They have a brand new one, this is new to me called Citradelic. It’s a Tangerine IPA. That’s what I’m drinking today. What are you having on your end?

LaTisha: You’re probably gonna think I’m super boring but I have a nice tall glass of ice cold water.

Eric: A nice glass of water. It’s healthy. Lower calories, it’s better for the gym. If you ever go to Golden Colorado and do the Coors Brewery Tour, they tell you on the tour about how they have Coors Light on tap in the gym. They say regular Coors is too heavy for working out. But Coors light, totally cool for the gym. So I’m rocking New Belgium, LaTisha’s rocking her water, we’ll dive in and get it on as they say.

Helping Young Adults with their Finances

Eric: Let’s start. I wanna bring out how we first connected online. The first place I remember coming across something you did was from the Yakezie, way back in the day. Your site had a different name back then. Can you tell us about the Genesis of your site, how you got the idea for it, the original name; we’ll start with that.
LaTisha: Sure. I started a little bit after college. I had graduated with a finance degree. It was my second time going through college; second undergraduate degree. I was having a hard time finding a job. This was around 2010, which was the perfect time to graduate with a finance degree. I realized that I had all these to share that I had learned and I decided I’m just gonna create a website that helps young adults. So the original name was Financial Success for Young Adults.

Eric: A little bit of a mouthful.

LaTisha: Super long. And so I decided to use the acronym and then attach the word ‘online’ because the website was online, obviously. My original website was FSYA Online, which I also affectionately called ‘Fsya’ for short. It eventually evolved into Young Adult Finances and then when I saw that youngfinances.com was available I grabbed that URL along with all of the social media handles. And that is where my personal finance site resides today.

Eric: That’s funny. I have a kind of similar story though, mine might even be worse, cause I didn’t have my own dot com when I started. My original name for what is now Personal Profitability was narrowbridgeadventures.blogspot.com. That was around 2007. It’s a while back, we’ve both come a long way.

LaTisha: Oh yeah

Eric: Can you tell us little about your site, your shtick, your mantra, your elevator speech, all that stuff?

LaTisha: Sure. So basically what I do is I help young adults, recently graduated as well as those who are still in college, sort of figure out their money. Young Finances in particular deals with budgeting, investing, helps with credit. And then for those who want to start earning more money, I recently started offering coaching services to young entrepreneurs and to help them earn more money. And I run all of that just at LaTishaStyles.com. So that sort of the way that my business looks today.

Eric: There’ll be links to all of the websites that we mention today in the show notes so don’t worry listeners, if you’re in the car to scribble that down. Don’t get into a car accident over it or anything. You’ll be able to find that on the website.

Working Full Time Online

Eric: So today you have a couple of websites. You have this great personal brand. I know it was a bigger journey than just changing your URL. So when you started, like you said, you had trouble finding a job. Did you end up finding a job or was the internet your bread and butter the whole time?
LaTisha: No, I did. It took me about eleven months in order to find a full time salary paying position. In the meantime, I was working on my blog and I think I made $3.45 with AdSense, Google Ads. And so I knew that the website while I wanted it to be my full time income it just wasn’t quite there yet.

It took me, like you said we kind of met during the Yakezie days, I finally found that group of bloggers, and I learned a lot about blogging and building an audience and email lists. Mostly what I learned from the group was learning how to do affiliate marketing. And so that’s what sort of helped me to transition into takin that money that I was making part time and help me to pay off all the debt that I was able to pay off and to finally go full time with my blog. But it really helped having that group that we sort of all started with. That’s sort of the beginning stages there.

Eric: When you got to the point that you’re ready to go full time online, how did you know? What told you that it was the day that you could walk away from your stable salary and comfort zone there and wanted to really dive in and go your own?

LaTisha: Well it was sort of funny because I had been talking about it with a friend of mine about how I wanted to work for myself and I knew I could do it. And I did an experiment. In the month of February the same year that I left my job I basically focused all of my efforts on my blog. I worked to optimize the posts that I had. I worked to bring in more income from other income streams. And I just tried to see if I put in at least two to three hours per day on my site, what could I do?

That month, that February, that was my highest month of income ever. I think I made like $3,000 gross, that month. It really made me think, okay if I can take this whole time and put even more time into it then I can increase the income and go from there. I didn’t just leave my job and then suddenly start making $5,000 a month which was my goal at the time. I had some rocky months. I was averaging maybe $2,000. But I had gotten my expenses down to $1,500. And so even those months where I may be made a $1,000 or the months I made $3,000 I was able to take care of my base level expenses because I reduced my expenses down so low. And that’s sort of when I knew that I was ready to make that jump because I had low expenses and I had a viable source of part time income.

Eric: What steps did you take to help lower those expenses to get them down to that point?

LaTisha: Well one major thing that I did was paying off all of my credit card debt.

Eric: Heck, yeah.

LaTisha: Yeah. So that was a three year process and that happened while I was working my blog. So I was taking the money that I was making from my full time job and essentially paying for all my living expenses plus a little bit was going towards debt. And then the money that I was making from my side hustle, I was taking that and putting that towards debt and using that for personal entertainment as well.

And so that’s how I was able to kind of jumpstarted and dropped my expenses so low. So I got rid of my car loan. I got rid of all of my credit card debt and the only obligation that I had left were my student loan payments which were super low and there’s more flexibility with student loans and we can go into good debt versus bad debt. I won’t really talk about that but I was willing to go full time with just the student loans. And I’m happy I did so.

Eric: So you said you were averaging about $3,000 a month-ish at that point online when you left your job, what did it feel like? I’m imagining you made that much or more from your full time job, walking away from that half of your income, was there an initial big shock that you dealt with or was it something you had plan for enough that it was a pretty smooth switch over?

LaTisha: I was really excited. That was like the biggest emotion that I was feeling. Mostly because I had been saving so after I paid off my debt there were still months where I was taking, essentially I was taking an entire paycheck and putting that away into savings. I had saved several months of expenses before I actually left my job. I was very excited. Financially it was a pretty smooth transition but I was still nervous at the same time because I was tracking my income and watching it like a hawk to see where I could improve and where I could earn more. It was nerve wracking to say the least.

Creating Other Online Income Streams

Eric: It’s been a few years since then, what areas did you find that you were able to really earn more? What took off and was there anything that you found that wasn’t working with you, kind of nipped in the bud so you could focus on the things that were doing really well?

LaTisha: The first thing was the affiliate marketing income that I thought was going to be my bread and butter turned out not to be that. Some of the programs that I was a member of suddenly shut down. There were a lot of regulations that changed. In the years after the global financial crisis which caused a lot of shake up in the financial industry and affiliate marketing in particular.

Eric: I lost all my credit card affiliates about the same time that most finance bloggers did, too. It was a total bummer.

LaTisha: Yup. That was exactly it. And that was, honestly that was 75% of the affiliate income that I had coming in. It was coming in from credit card applications.

Freelancing and Social Media Services

LaTisha: Once I realized that these programs could drop me at any time in any point, I realized that I have to come up with more sustainable source of income. So that’s why I really started flexing my hustle muscle, as I like to call it, I started freelancing and that started to bring in some really good income. I eventually found some clients that I could work with consistently. And that sort of helped me get to the next hurdle. And then I started branching out and pitching my services in helping small businesses with their social media. I started pitching those services and that got me to the next level of my income.

Now I’m sort of at the next frontier which is creating my own products that I can sell to my audience in order to make it to that next level of income. It took me a long time to get where I am right now but I definitely had to change things up with what I thought was going to be my income and the way that it has turned into what it is now.

Eric: It sounds like you’ve offered a handful of different freelance offerings and services over the years. How did those evolve and where did those start?

LaTisha: I started offering writing, you know, a freelance writer.

Eric: It’s a good fit for a blogger to do some freelance writing, I think, yeah.

LaTisha: I later found out that I really don’t like writing. But that came about a year or so later. But I started doing some freelance writing. I think my first articles I was earning maybe $25 to $50 for an article. And then I realized that if I pivoted my services and switched to a different market where I was doing some freelance writing for corporate brands. They have a different budget because they’re looking a sort of a different outcome versus just another personal finance blogger who needs content. That would allow me to bumped up my freelance income as a whole because my individual article rates, I was able to 3x or 4x them. That’s sort of how that evolved.

And then I realized that I could offer social media because I was really good, that’s what I had learned being a blogger. I learned how to promote my writings in social media and how to grow that way, and how to do email marketing. So I started pitching those services. That’s definitely been a great source of income for me as well.

The Art of Pitching

Eric: You mention you were out there pitching social media services to clients. And a lot of people and they think, they wanna offer a service, one of the hardest parts for them is finding that first client. I always say if you can earn your first dollar, you’ve broken down the hardest wall. It’s easier from there. So when you found that first social media client, how did you go about doing that?

LaTisha: I previously thought that pitching was this nebulous thing, like some of your listeners are probably like so scared. Ah pitching, you know, I have to get out there, put a sign on a stick and stand on the side of the road and say, please hire me.

Eric: I hope that people do a little better than those sign spinner, what they’re out there offering an online service. It’s totally a petrifying feeling. If you’ve never put yourself out there it’s like your first time public speaking or your first time doing anything that puts you in a vulnerable position where someone could say ‘no’. That’s a scary thing. So you overcame that fear, got yourself out there.

LaTisha: Yeah I overcame my fear. And what I did was I started making phone calls. And honestly, I made one phone call. I had a friend who had reached out to me, who said, hey. He had been on my email list for years and he reached out to me and said, ‘hey, I really like what you’re doing with your blog, I’d love to have a call.’ And I had no idea that this would lead to me closing a client. But he mentioned, ‘I need someone to help me with social media.’ And I said, ‘oh, that’s what I do.’

And so when I say pitching your services, be very clear about what you offer. And then, I made the call to him, you know, he had called and left a voice mail but I made the call back and I actually offered my service. So that’s what pitching, that’s all that really is.

And then I started finding some job boards where I was able to reach out to those people and offer my services. It’s as easy as saying, ‘this is what I offer, is it something you’d be interested in?’ That’s sort of how I pitch.

Effective Social Media Strategies

Eric: So you’re already been doing your own social media for a long time at this point, I’m guessing. When you switched over to doing social media for someone else getting paid for it, did you use the same strategies you were using on your own site? Was it kind of a fake it till you make it thing or did you figure out as you went along? What was that experience like as you brought that first client on board?

LaTisha: Well the great thing was that I learned sort of what worked and what doesn’t work over the four years that I was running my own site. And so what I was able to do was I was able to jump right in to the stuff that does work which is pulling out content from blog posts that you’ve already written, connecting with influencers, curating content from websites like CNBC and any of the sites that are in your industry that create the content that your audience is looking to read. It was a lot easier because I sort of knew where I was going when I started my social media business.

Then I was presented with a new set of challenges because my client is in a highly regulated financial industry. So most of the stuff that we publish has to be pre-approved and essentially it’s on a rotating schedule because those social messages have been approved by compliance before they go out. So that was new but that’s what I specialize in. Those are the type of clients that I help because I have that experience in the financial industry.

Eric: Do you still offer that social media service or is that something you’ve shifted away from as you’ve been starting to work on the products you’ve been building yourself?

LaTisha: No, I still offer that. My current strategy set includes digital marketing. So I offer social media, I help my young entrepreneurs and new entrepreneurs gain their first clients using digital marketing. My specialty is still marketing. That’s what I offer. There’s one side where I’m coaching them and telling them how to do it and there’s the other side where I am doing it for them. And so yes, I still offer the done for you portion of that but I’m also starting to offer coaching and ‘hey, this is how you do it’ teaching services to help those people who sort of just wanna know how to do it and then they can take it and do it for themselves.

Eric: If you’re gonna break down your income by source and percentages, what is your biggest bucket of online income? Is it from offering those services? Is it doing it for people, helping people do it, what’s the biggest thing today?

LaTisha: I can go by December, I haven’t had the chance to look at all of 2015 yet but in December, my coaching actually took off and that matches the income that I’m bringing in from the ‘done for you’ service. So that’s about, I would say, maybe 70% of my income is the coaching plus the ‘done for you’ service. And then 30% of my income is still coming from passive affiliate marketing and coming from those items and things that I put into place of my personal finance blog that are sort of set it and forget it and I haven’t really touched those at all.

Eric: I’m noticing that that is a very common trend right now with a lot of the bloggers and online people I know, it seems that everyone started with their own site over many years ago, they built that up and used that platform as a way to kind of leverage their way into offering other services. And that original blogging, for me it was about 10% of my online income comes from my blogging, 90% from freelancing, mostly writing, some web design. It’s about 60-40 between writing and web design, nearly 70-30.

Success Formula

Eric: So it’s the same story, with me, with you, with a bunch of past guests. If you don’t have that online platform that you can use as a public facing place, you’re really missing out on the entire audience of the internet. How else would you reach them, right? So building that website presence is huge.

I know you mentioned you have your LatishaStyles.com now in addition to Young Finances, how do you use the two sites differently as part of your personal branding and online marketing?

LaTisha: Young Finances is sort of my baby and it’s hard to let it go. But I don’t update it as much. I do write occasionally. I have some writers that write occasionally. But more with that audience, I’m looking to create a great product that will serve them. And so I’m still sort of in the research phases for that.

As far as what I offer at LaTisha Styles, that differs because I’m doing webinars, I’m doing workshops and things. I’ve changed almost completely the way that I reach an audience, interact with an audience and monetize an audience. And it’s been really nice to watch the difference because I’ve been tracking everything and I want to write this amazing case study but it’s so crazy how when you know what you’re doing, you can succeed so much faster. When I first started my Young Finances blog, I was sort of stumbling around in the dark and now I feel like I know what the formula is and it’s just time and implementation at this point.

Taking Action

Eric: Has there been any one thing you’ve done on your websites or offline that you would say, this was the number one most pivotal moment in all of your online dealing?

LaTisha: It sounds kind of cliché but honestly it was investing in myself. And I purchased a course which sort of takes you from starting a website or starting to create your platform. It takes you all the way through to monetizing that platform. And it wasn’t necessarily the content in the course that pushed me, that really helped me, there wasn’t any life changing material in there.

But what did help me was because I invested in myself I was more motivated to take the daily actions that were required in order to be successful. I spent $2,000 on that course and I sort of felt like, okay I owe it to myself now to push through. And that really, really helped me to get things going. So that was sort of the pivot-able moment so to speak, me investing in that course and actually implementing each day something one at a time essentially.

Eric: So you’ve found going through the course it sounds like most of the stuff you already knew, you just needed that extra motivation of ‘I paid for this’ to really act on everything that you were planning on.

LaTisha: Yup, exactly.

Eric: I know that feeling. I think that a lot of people get that. It’s like a, what’s the analysis paralysis equivalent for this? I don’t know if there’s an expression for it like that but a lot of people find, there’s all these things that you wanna do. You wanna get out there, like the big memes says, ‘Do all the things.’ You can’t do all the things at once. You have to really create a strategy and then follow through and that’s hard.

I’ve actually, I’m looking at my, on the background of my computer, my desktop, right now I have day 4, 5, 6 and 7 videos sitting there that I’ve recorded like six months ago and I have not, I’m creating a thing called, it’s gonna be called Personal Profitability boot camp. It will be a one week course that will take you through the major points of what I’m doing.

It’s the exact same thing we just talked about. I’ve been working so much on a lot of the other stuff that I’ve put that to the side even though I know that’s probably going to be one of the best converting things I’ve ever done. It’s sitting there for over a year. I have a few friends who would laugh at me for bringing that up. Jeff, if you’re listening right now, you’re laughing at me. I know its one person.

LaTisha: That’s another thing. The other thing like you said, taking it step by step. That was sort of what, another thing that I learned in the course. It was just, do this first, then do this, then do this. And it wasn’t, like I said, it wasn’t the content. It was the fact that it was laid out as take this step first or do this action. And I sort of thought to myself, okay I know what to do, I just have to do it. And once I actually just sat down and did it and took the action and started doing things step by step. I created a mini diary, what did I do each day to move my goals forward. And that was really when things started moving and things started changing. And so these days when I talk to my audience I always emphasize that. I call my audience the ‘actionistas’ because they’re ready to take action. And actually get ish done. It’s all about taking action.

Eric: Maybe we should get you actionistas and my profiteers together and we can take over the world.

LaTisha: I love it.

Creating Products for Your Audience

Eric: You’re saying you’re gonna build a course, speaking of taking action and doing things, you’re gonna create some kind of products to sell, what are your plans to create, what’s that next step look like?

LaTisha: At this point, I’m sort of earning as I create because I don’t wanna get into the place where I’m trying to create this thing that I’m eventually going to sell and then I sort of drop it. I know my personality and I know that in order for me to be successful, I have to see results. Immediately, almost.

And so what I’ve been doing is I’ve been doing workshops, they’re paid workshops, and those turn into products that can be purchased as e-courses on demand. And so I get paid to create the workshop, I get paid to host the workshop and then once the e-course is set up on my website, I’ll generate passive income from that. So that’s what my business model for my coaching looks like right now.

Find Your Tribe

Eric: It all sounds great. Let’s say, I’m trying to think of a situation. Let’s say you’re a new entrepreneur, you like what LaTisha’s doing, you are starting your own website, your own brand but you build the website, it’s not like the field of dreams if you build it they won’t come. That’s not how the internet works. You have to get out there and market it and pitch it and get your name out there.

If someone were new, starting today and they came up to you, LaTisha Styles, Marketing and Social Media Expert, and said, ‘okay, I built my website, it looks pretty good, it has my pretty face on it, front and center, what do I do next?’ What would you tell someone to do to really start building up that personal brand publicly rather than hoping people will show up?

LaTisha: Sure. So the first thing that I say is find your audience. Find those people that will eventually be your tribe. Those people who are going to be rushing towards you, to like throw their dollars at you and say, ‘take my money.’ And so in order to do that you have to get really clear on the people you want to service. This was something that it took me a long time to figure out like, who do I actually want to work with? And then I thought about what I wanted my business to look like and eventually I’d like to do some retreats where I’m going out of the country because I love travelling. Going out of the country with my audience, with my tribe.

And so when I thought about it that way it became very clear the type of people that I wanted to work with. And so if someone’s new I would say look for your tribe first. Who’s gonna be that one person that’s going to enjoy what you’re offering. Find them. Figure out where they hang out. For me I do a lot of marketing in Facebook groups, I do marketing on Periscope. And there’s a couple of other places where I really focus my attention, it’s mostly it’s Facebook and Periscope. Find out where they hang out and then provide them with value. Provide them with value, day in day out.

Build your email list, which I always recommend and then keep that conversation going. And eventually you’ll be able to ask them what they want to buy, create it for them and then sell it to them. It’s very simple.

Facebook Marketing Strategies

Eric: You mentioned Facebook in there. Facebook is a, a lot of online marketers have a love-hate relationship with Facebook these days. It used to be pretty easy to get yourself out there and be seen by so many people. Now it’s, the last number I heard I think it’s 4% roughly of your likes. If you have a page about 4% of people will see a post if you write it. It’s kind of a disheartening thing to think about when you’re building up your page.

So you mentioned groups and some other Facebook stuff. What is your Facebook strategy look like, what would you recommend a new person’s Facebook strategy look like?

LaTisha: Yeah sure. Actually I’ll provide a PDF for your listeners, I’m gonna look up the link right now because I didn’t have this available. But I’ve got really simple strategies that you can use in order to grow you Facebook page and actually reach those people who liked your page. Because it’s true there will only be a small percentage of people who see your page that will actually see your updates and continue interacting with you.

Some of the things that I do is I provide engaging content. My audience really love pictures, they like videos. So I offer pictures and I offer videos. I curate, I share other interesting stories because in order to get your page to become more visible you have to have your audience who can continue interacting with your page. So every time they like something that you post, every time they share something, the Facebook algorithm is going to say, ‘okay this person really likes Latisha’s page, let me show them more of her updates.’  And so it’s important to curate a community that is interacting with your posts often.

And then the other thing that I do is I’m not afraid to use Facebook ads. I’ve used Facebook ads to great success to bring in more likes to my page, to fill my workshops. My January coaching was sold out. I have posted that there was one spot left on Facebook and boosted it for $5 and 20 minutes later someone commented and said, I’ll take that spot, and sold out my coaching program.

Don’t be afraid to actually put a little bit of money behind it. And like I said, I got a PDF that’s really great that I’ll share with your audience. I’ll look it up right now so I can give you the link. You can put it on the show notes later as well.

Eric: For everyone who wants to find those show notes, while LaTisha’s typing and looking that up. The URL for the shown notes, personalprofitability.com/episode27, spelled out. So it’ll be personalprofitability.com/e-p-i-s-o-d-e, episode and then the number 2 and 7. And that is where all of the details and goodies from this episode will be found.

LaTisha: And if you like to get the Facebook PDF, I’m going to give it to you right now. It’s just bit.ly, because we all love Bitly.

Eric: Yeah, Bitly.

LaTisha: and PPP2016, so Personal Profitability Podcast 2016; so bit.ly/PPP2016.

Eric: I like that. That’s a good one. Easy to remember.

LaTisha: Easy to remember. And that’ll take you directly to the PDF. There’s actually no email required because that’s another thing that I recommend and present to my audience is you want targeted followers. So you get that PDF for free you don’t have to put your email address in. And if you see what I do and you like it and you want to connect with me, there’s an option in the PDF to connect further. And so that’s free for your audience today.

Eric: Thank you so much. I’m definitely gonna take a look at that myself. As I said, a lot of people struggle with Facebook. It’s a place I’ve seen some success but definitely not the success I’d like to see. I will definitely take a look and follow upon those tips that you provide everyone else too.

Business Travels

Eric: A minute ago, you mentioned that you’re a big traveler. How does travel fit in with your business schedule and have you had any favorite places you’ve gone in the last couple of years that you care to share?

LaTisha: Sure. I’ve actually got a full schedule this year. I’m super excited. This past year I had a chance to go to Dubai, which was nice. It wasn’t for business. But it was awesome and it was really nice to go a new part of the world. I’ve never been to the Middle East. That was brand new for me. And this year, I’ve got a couple of trips on the list. I got Paris on the list, I got Miami and I’m going to Canada, Toronto for the first time. I’m headed out to San Diego, which I’m hoping that you’ll be there too.

Eric: I will be in San Diego.

LaTisha: Okay, awesome. And I’m hoping to get to Bali by December. And those will all be business trips. And so my business has expanded to the point to where I’m able to take some trips specifically for business and going for a couple of business retreats with some business partners and I’m really excited about that.

Eric: Speaking of San Diego, I’ve had this, at the last FinCon, which was in Charlotte, North Carolina, at the very, very last session, which was actually the only session I went to that I wasn’t the speaker, I was actually sick at FinCon. It was tough for one. But it was still fun and I still networked. I’ve watched a lot of these session videos since.

At the very last session there was this awesome speaker named Grant. And then after, we all had this little tubes with goodies and prizes in them like sunglasses and one of those goodies was a coupon code for one free FinCon 16 ticket, which is in San Diego this year for someone who’s never been before. So obviously I don’t qualify cause I’ve been to every single one. My wife, I’ve brought along before. I was thinking, ‘Who do I give this ticket to?’ Most of my friends now are from FinCon. They’re people I know. So I was, ‘Who do I give this ticket to?’

So if you are listening right now, this is the offer. I will give you a free ticket to FinCon if you send me an email, [email protected] The deal is you have to have never been to FinCon before. And you have to commit that you will go, I think in September, to San Diego for a week. And you can find all the details at finconexpo.com.

So you send me an email, [email protected] I only have one ticket code. It’s worth, I think the cost to go this year is at $200-$300. It’s simply on the lower end of the cost of all the conferences out there. For the value you get out of it, it’s, you know I would not be doing this podcast, I would not be making $40,000 a year as a side business if it were not for FinCon. I wouldn’t know Laisha if it weren’t for FinCon.

So email me and the first person who claims that code, it is yours. But you have to sign up and get your ticket that day. And you have to email me, either something saying you got a flight or a hotel booked. So that’s the deal. If you booked your flight or your hotel for FinCon, you’ve never been, this code is yours.

LaTisha: Nice. That’s pretty nice.

Eric: I wasn’t planning on doing that at the beginning of this episode. We kept talking about it and tickets have been sitting on my monitor since I got home last September. So that’s the offer. That’s the big giveaway this time.

So travel, we’re talking about Paris. Have you been to Paris?

LaTisha: I haven’t. I’m excited to go.

Eric: It’s a beautiful place. Funny thing about Paris, people say that in Paris, people are rude. It’s the only place that I’ve ever been where the people rub me the wrong way. But the architecture, the museums, everything was amazing. You mentioned Miami up in there. I love Miami, it’s fun. You got a good year coming up. Bali, I’ve never been to Bali.

LaTisha: Me neither. I’m so excited.

Eric: I’m hoping. I’m a new dad, I have an almost three month old, so my travels have been much more limited to, it’s mostly family visiting me now. It’s kind of fun to have people visit you after them not visiting you for a long time. But I realized they’re really visiting my daughter they’re not visiting me. I’m just the one who gives my daughter the house.

LaTisha: You’re the bonus.

Eric: Yeah. Everyone else just wants to see her. So thank you so much for being a part of this, LaTisha. This has been a knowledge bomb after knowledge bomb. I really enjoyed it. If anyone who is out there and wants to connect with you and they want to learn more about you, I think we’ve mentioned your website but, can you mention your website, your Twitter, Facebook, anywhere you want people to follow you, what’s the best places to go?

LaTisha: Sure. The first place I would tell you to go is latishastyles.com and if you want to see a little bit more of the business tips that I offer I do a weekly Periscope. I’m actually about to go live in a couple of minutes. If you’re listening to this later I won’t probably won’t be live but I do a weekly Periscope and that’s just periscope.tv/youngfinances. So I’d love to see you there.

Eric: I have some good news and I have some bad news.

LaTisha: What’s that?

Eric: Actually they’re both the same. My beer is empty. And I think that means we must be close to running out of time. So LaTisha, listeners, everyone, thank you very much for being a part of it. This has been an amazing episode. Again the show notes will be at personalprofitability.com/episode27. LaTisha, thanks so much for being here. And this has been great. So until next time, stay profitable.

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